WHOLE FOODS INDUSTRY

Straight Up Honey

CREATING A BUZZ AROUND LOCAL HONEY THROUGH BRAND IDENTITY AND PACKAGE DESIGN

Sweet, delicious, and nutritious — Straight Up Honey is harvested straight from the hive in good ol’ Valparaiso, Indiana.

Embodying a variety of Midwest floral notes this honey is energy-packed, raw, and unfiltered. Local bees work hard to maximize the enzymes, antioxidants, and vitamins — fulfilling a commitment to healthy and sustainable local honey.

PROJECT LOCATION

Valparaiso, Indiana

SERVICES PROVIDED

Brand Strategy
Logo Design
Package Design
Copy Writing

Straight Up Honey illustrative logo design on yellow
Straight Up Honey illustrative logo design on white
Straight Up Honey illustrative logo design on black
Straight Up Honey business cards
Business card design close up
Straight Up Honey jar packaging design, front
Straight Up Honey jar packaging design, back
Straight Up Honey jar packaging design, close up front
Raw, Unfiltered, Locally Bottled
Harvested from Local Honey Bees
Straight Up Honey jar packaging design, close up back
Various flavors of Straight Up Honey
Bees making honey at the hive
Delivery van graphics
Branded advertisement with wooden spoon of honey
GAIN ATTENTION AND DRIVE SALES

LET’S MAKE THE SHELF YOURS

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Kucsera Design KD Monogram