RECOVERY INDUSTRY

Three20 Recovery Community

RAISING AWARENESS AND DEVELOPING A MEMBERSHIP THROUGH A FULL BRAND REVAMP

Three20 Recovery Community is a membership-based recovery outlet in Chesterton, Indiana that provides creative outlets to support recovery through the use of art, music, faith, nutrition, fitness, and coaching.

Since its founding, Three20 has become an atmosphere where people in recovery desire to stay plugged in through diverse resources and peer-to-peer programs. As an experienced and well recognized local leader, they decided it was time to grow their community with a newly renovated building, engaging recovery programs, an impactful brand identity, and effective multi-channel marketing campaigns.

Our journey began with a brand strategy plan to assist in positioning a recognizable and competitive brand throughout all marketing channels. By embodying the lively atmosphere, motivated members, and intriguing programs — an inspiring marketing system was born. Through working closely with the Three20 team, print marketing campaigns and a new website were designed by utilizing the new wordmark logo, identifiable program icons, energetic colors, clean typography, effective messaging, and vibrant community collages.

Together we set out to locally raise addiction recovery awareness by educating people on the belief that long-term recovery can be achieved, addressing prospective donors, and attracting the right people to become members of a life-changing place.

PROJECT LOCATION

Chesterton, Indiana

SERVICES PROVIDED

Brand Strategy
Logo Design
Brand Identity & Guidelines
Marketing Collateral
Website Design
Photography by
Ink Lined Images

VISIT WEBSITE

Logo design for Three20 Recovery Center in Chesterton, Indiana
Wordmark logo design for Three20 Recovery Center in Chesterton, Indiana
Recovery program icon design for Three20 Recovery Center in Chesterton, Indiana
Recovery program logo design for Three20 Recovery Center in Chesterton, Indiana
Informational booklet cover design
The about section, within an informational booklet design
The fitness section, within an informational booklet design
Informational booklet design closeup on the typography
The programs within an informational booklet design
Rack card design for recovery programs, Art & Fitness, at Three20 Recovery
Close-up view of rack card design
Close-up view of rack card design

“Our agency was referred to Kucsera Design in 2019. We have since worked with Kyle on multiple projects from branding, web design, print ads, and several complete campaigns. Kyle is probably the best communicator we have ever worked with. He is conscientious to detail, an excellent listener, and a very talented designer. I would confidently recommend his services.”

AMBER HICKS

EXECUTIVE DIRECTOR

THREE20 RECOVERY COMMUNITY

Three20 Recovery Community homepage on an iMac
Website design on a mobile phone
Three20 Recovery Community website design
Three20 Recovery Community website design for Events page
Three20 Recovery Community website design for an Annual Event
Three20 Recovery Community website design for contact page
Three20 Recovery Community website design for programs page
Three20 Recovery Community website design for services page
Three20 Recovery Community website design for support page
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