IT SERVICES INDUSTRY
IT Convergence is an ERP services provider with offices around the USA, South America, India, and China. Their global team helps large organizations navigate the space where technology and business criticality converge.
IT Convergence had a global vision and a brand identity that needed to be revamped in order to improve communication internally and with their corporate clients. With service offerings spanning the entire technology stack, our marketing goals were to consistently educate and engage with CTO’s of global businesses looking to improve operations.
To begin, we drew inspiration from the technical and metropolis environments in which business is almost always conducted. In collaboration with the ITC marketing team, we studied the competitive industry landscape and positioned technology solutions in a way to prepare CTO’s for the increasingly digital future.
The new brand identity began to converge by using a tech-savvy visual language and implementing the system throughout their various global technology departments — improving both print and digital marketing channels.
Reno, Nevada with Global Offices
“I brought Kyle in to do work at the global systems integration company I was the marketing director of. We needed a heavy amount of rebranding and design and in a very short amount of time. Kyle was the perfect fit. His work is impeccable and he always went above and beyond what we expected of him. He is talented, kind, and such a pleasure to work with. The entire team, across the globe, felt like he was a natural fit, and it felt like he had always been there. Often with designers, their portfolio is incredible, but it does not translate well into corporate design; his does. He is thoughtful about consistency and tactful and evergreen in his approach. I only wish I could have taken him to my new company!”